{"@context":"http://iiif.io/api/presentation/3/context.json","id":"https://arsc.aviaryplatform.com/iiif/w37kp7wh4q/manifest","type":"Manifest","label":{"en":["It's the Going Home Together: The Golden Apple and the Development of the Cast Album in the Mid-1950s"]},"logo":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/019/original/ARSC_Full_Logo_RGB_K.jpg?1605438091","metadata":[{"label":{"en":["Agent"]},"value":{"en":["Helice Koffler (Presenter)"]}},{"label":{"en":["Date"]},"value":{"en":["2006-05-19 (Created)"]}},{"label":{"en":["Format"]},"value":{"en":["Audio"]}},{"label":{"en":["Description"]},"value":{"en":["A succes d'estime in its day, The Golden Apple was assured some sort of an afterlife with the release of its original cast album on the RCA Victor label in 1954. Set in small town Washington State following the Spanish American War, this clever retelling of Homer's Trojan War epics has long been venerated by musical theater aficionados. Its belated reeissue in CD format in 1997 was greeted with excitement and palpable relief. But why would this work—unusual in every way—even get recorded in the first place? The second collaboration between composer Jerome Moross and lyricist John Latouche, The Golden Apple had been partially developed under the auspices of a Guggenheim Fellowship. The production opened Off-Broadway to enthusiastic reviews, picking up a New York Drama Critics Circle award before making the move uptown, where it eked out 173 performances at the Alvin Theatre in a season that also featured The Pajama Game. By the mid-1950s, recording a cast album for a Broadway production was becoming standard practice, but not quite inevitable. As musical theater historian, Ethan Mordden has pointed out, Columbia's 1948 introduction of the LP format helped to establish the cast album as \"culturally central\" and to displace Decca as the early industry leader. Using The Golden Apple as its focus, this presentation of my research-in-progress, will demonstrate how RCA Victor fought back and briefly came to dominate the field of cast recordings. Along the way, I will reconsider The Golden Apple album as cultural artifact, play selections, and shed some light on the too little known Moross and Latouche (as well as share some stories of Moross' odd connections with Seattle and Washington State)."]}},{"label":{"en":["Language"]},"value":{"en":["English"]}},{"label":{"en":["Publisher"]},"value":{"en":["Association for Recorded Sound Collections"]}},{"label":{"en":["Rights Statement"]},"value":{"en":["Copyright Association for Recorded Sound Collections"]}}],"summary":{"en":["A succes d'estime in its day, The Golden Apple was assured some sort of an afterlife with the release of its original cast album on the RCA Victor label in 1954. Set in small town Washington State following the Spanish American War, this clever retelling of Homer's Trojan War epics has long been venerated by musical theater aficionados. Its belated reeissue in CD format in 1997 was greeted with excitement and palpable relief. But why would this work—unusual in every way—even get recorded in the first place? The second collaboration between composer Jerome Moross and lyricist John Latouche, The Golden Apple had been partially developed under the auspices of a Guggenheim Fellowship. The production opened Off-Broadway to enthusiastic reviews, picking up a New York Drama Critics Circle award before making the move uptown, where it eked out 173 performances at the Alvin Theatre in a season that also featured The Pajama Game. By the mid-1950s, recording a cast album for a Broadway production was becoming standard practice, but not quite inevitable. As musical theater historian, Ethan Mordden has pointed out, Columbia's 1948 introduction of the LP format helped to establish the cast album as \"culturally central\" and to displace Decca as the early industry leader. Using The Golden Apple as its focus, this presentation of my research-in-progress, will demonstrate how RCA Victor fought back and briefly came to dominate the field of cast recordings. Along the way, I will reconsider The Golden Apple album as cultural artifact, play selections, and shed some light on the too little known Moross and Latouche (as well as share some stories of Moross' odd connections with Seattle and Washington State)."]},"requiredStatement":{"label":{"en":["Attribution"]},"value":{"en":["Copyright Association for Recorded Sound Collections"]}},"provider":[{"id":"https://arsc.aviaryplatform.com/aboutus","type":"Agent","label":{"en":["Association for Recorded Sound Collections"]},"homepage":[{"id":"https://arsc.aviaryplatform.com/","type":"Text","label":{"en":["Association for Recorded Sound Collections"]},"format":"text/html"}],"logo":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/019/original/ARSC_Full_Logo_RGB_K.jpg?1605438091","type":"Image"}]}],"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/public/images/audio-default.png","type":"Image","format":"image/png"}],"items":[{"id":"https://arsc.aviaryplatform.com/collections/2674/collection_resources/125767/file/233286","type":"Canvas","label":{"en":["Media File 1 of 1 - ARSC_conf_2006_Koffler_audio.mp3"]},"duration":2012.00327,"width":640,"height":360,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/public/images/audio-default.png","type":"Image","format":"image/png"}],"items":[{"id":"https://arsc.aviaryplatform.com/collections/2674/collection_resources/125767/file/233286/content/1","type":"AnnotationPage","items":[{"id":"https://arsc.aviaryplatform.com/collections/2674/collection_resources/125767/file/233286/content/1/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-arsc.s3.wasabisys.com/collection_resource_files/resource_files/000/233/286/original/ARSC_conf_2006_Koffler_audio.mp3?1709978862","type":"Audio","format":"audio/mpeg","duration":2012.00327,"width":640,"height":360},"target":"https://arsc.aviaryplatform.com/collections/2674/collection_resources/125767/file/233286","metadata":[]}]}],"annotations":[]}]}